Bay Life was founded on the beautiful Kent Island, Maryland, inspired by the coastal lifestyle we embrace on the Eastern Shore—or simply "the shore." What began with a single heat press in a living room overlooking Cox Creek, off the Eastern Bay, has grown into a full-scale, family-owned and operated performance fishing and coastal lifestyle apparel brand. Our customers span from the Chesapeake to California, from Maine to Mexico, from Canada to Costa Rica, and throughout the Gulf of Mexico and Caribbean Islands.

Each bay has its own unique culture, but for the locals, it represents their heritage, their livelihood, and, most importantly, something they are proud to represent.

Check out our Community Giveback page to see how your purchases give back to the community!